Who should attend?
This highly recommended Course has been designed for the following:
- Protocol and Public Relations Managers, who serve Managing Directors and Executive Directors
- Advisers at Ministerial level in Government departments
- Company Directors and Senior Staff who need to understand Top-level Public Relations and Protocol Strategies
- Managers/Officers who play a part in shaping their Organisation’s image and Public perceptions
- Those who need an introduction to Advanced Strategic Protocol and Public Relations for any other reason
- Other staff who serve Senior Official/Executives
Training Outcomes:
By the end of the programme, delegate will be:
- aware of the range of duties and responsibilities of a Protocol/Public Relations Manager
- able to understand protocol and Public Relations as Management functions
- able to organise and prepare meaningful presentations
- able to cope with the media environment
- able to understand the importance of creating and maintaining a consistent corporate identity
- able to improve on his company’s reputation through relationships with stakeholders
- able to write effective PR Releases
- able to update his knowledge of Protocol and Public Relations at an international level
- able to advise senior staff and colleagues on Travel Management
- able to understand the importance of Strategic Communication
- able to enhance his existing Public Relations knowledge and tactical skills
Course Information:
| LOCATION | DATE |
|---|---|
| Dubai | 04 – 08 April |
| London | 06 – 10 June |
| London | 01 – 05 Aug |
| Dubai | 03 – 07 Oct |
| Dubai | 19 – 23 Dec |
